Understanding Marketing

Tips on Using SEO on Your WordPress Site

SEO is very handy when it comes to growing your site’s presence on the worldwide web. When you combine SEO and WordPress, the site stands a chance at making a mark online. To create a dynamic SEO technique, however, needs knowledge. Here are a few tips to use when you want people to visit your WordPress site to stand out via the use of SEO.

Content should be of high quality and original at all times. Based on the theme of your site, the content should have strategically placed keywords that are not stuffed. Make the content relatable to your audience and very easy to understand. Ideally, all posts are to be written for visitors and not for search engines. The common mistake that most people make is to create content for the search engines and thus miss the meaning of optimizing your site. The basic purpose of your site is to answer questions for your viewers and therefore all content should be relatable.

One other thing you can do is to use short permalinks which usually include keywords. Your first four words in a permalink are what is important, search engines will only recognize those, meaning that if your important information is in your last words then your permalink will be useless. Your permalinks need to be easily understandable and the keywords should naturally fit somewhere in the first four words.

Don’t just name your image files without thinking it through, they can help you rank. Images are also ranked on their own. Keywords should be included in the name of the image to ensure that they too will rank and even help your page rank better. When you search for a keyword, the results page includes both the text and the images. When saving or posting photos on your site, make sure that the name of the image will speak for itself and will also rank on the search engines, therefore, linking to your site when clicked on.

It is important to consider the advice of using a WordPress plugin that accommodates all the features you need. These kind of plugins are very much available since they are many in number. Combined with a SEO theme, your site will rank way better. Themes are also quite many and you can select from the lot one that can bring your site closer to recognition. In optimizing your website, this is one of the quickest ways you can ever use. Avoid the use of flash at all costs. Just use WordPress and avoid things like flash completely.

Plugins should be compatible with your current WordPress version. Site optimization does not work well when one or the other is clashing. It is important to always keep your plugins updated. Checking updates regularly is important for your site.

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